%0 Journal Article
%T Tipologias de consumidores seg迆n el estilo de vida en relaci車n a la alimentaci車n: un estudio exploratorio en el sur de Chile Consumer typology according to food-related lifestyle: an exploratory study in southern Chile
%A Berta Schnettler M
%A Marcos Mora G
%A Nataly Mills Q
%A Horacio Miranda V
%J Revista Chilena de Nutric赤on
%D 2012
%I Sociedad Chilena de Nutrici車n, Bromatolog赤a y Toxicolog赤a
%X Con el objetivo de distinguir y caracterizar tipolog赤as de consumidores en base a su estilo de vida en relaci車n a la alimentaci車n en forma exploratoria, se aplic車 una encuesta a una muestra de 316 personas de las principales ciudades del sur del Chile. El instrumento de recogida de informaci車n incluy車 una adaptaci車n del cuestionario de estilos de vida en relaci車n a la alimentaci車n (FRL) y la escala SWFL (Satisfaction with Food-related Life). Mediante an芍lisis cluster se distinguieron tres tipolog赤as principales. La mayoritaria (30,1%) prefiere alimentos f芍ciles de preparar, planifica su alimentaci車n y mantiene sus h芍bitos alimentarios. La segunda (17,4%) disfruta de salir a comer fuera y de cenas con amigos en casa, pero prefieren alimentos conocidos, son planificados y constantes en sus h芍bitos de alimentaci車n. La tercera tipolog赤a (14,6%) disfruta compartir con amigos una comida, pero no le gusta cocinar ni utilizar alimentos de f芍cil preparaci車n. Las tipolog赤as presentaron distinto perfil demogr芍fico. Difirieron en la frecuencia de consumo de alimentos en el hogar y en la frecuencia de comidas fuera del hogar. Se evidenciaron diferencias en la restricci車n de comidas y aderezos por motivos de salud y en la satisfacci車n con su alimentaci車n. With the aim of characterizing consumer typologies on the basis offood-related lifestyle in an exploratory manner, a survey was applied to a sample of 316 people in the main cities of southern Chile. The instruments for collecting data included an adaptation of the Food-related Lifestyle (FRL) questionnaire and the Satisfaction with Food-related Life (SWFL) scale. Three main typologies were distinguished using a cluster analysis. The majority (30.1 %) preferred easily prepared food, planned their diet and maintained their eating habits. The second group (17.4%) enjoyed eating out and dinners with friends at home, but they preferred known foods,and were programmed and constant in their eating habits. The third typology (14.6%) enjoyed sharing a meal with friends, but did not like cooking or using easy-to-prepare foods. The typologies displayed different profiles based on demographics. They differed in the food consumption frequency in the home and in the frequency of eating out. Differences were observed in the restriction of meals and dressings for health reasons and in the satisfaction with their food-related life.
%K Estilo de vida en relaci車n con la alimentaci車n
%K satisfacci車n con la alimentaci車n
%K h芍bitos alimentarios
%K Food-related lifestyle
%K satisfaction with food-related Life
%K eating habits
%U http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0717-75182012000400009