%0 Journal Article %T Book review: Grbac, B., Meler, M.: "Metrika marketinga" %A Dina Lon£¿ari£¿ %J Tr£¿i£¿te/Market %D 2012 %I Faculty of Economics & Business, Zagreb, CROMAR (Croatian Union of Marketing Associations) %U http://hrcak.srce.hr/file/140737