%0 Journal Article %T Export or Not with Productivity Heterogeneous Enterprises? Empirical Evidence from China¡¯s Bio-Pharmaceutical Industry %A Zhiying Ji %A Jiayi Ye %J International Business Research %D 2013 %I %R 10.5539/ibr.v6n4p164 %X In this paper, the strategy choice of export or not of Chinese biomedical enterprises has been empirically analyzed under the assumption of firm¡¯s productivity heterogeneity of new - new trade theory. With the Probit and Tobit model regression analysis on enterprise productivity and export-oriented strategy choice, a positive correlation between the level of productivity and export strategy has been found and the productivity is the key factor in deciding whether to choose the export-oriented strategy or not, and the results of this study do not support the ¡°productivity paradox¡±. %U http://www.ccsenet.org/journal/index.php/ibr/article/view/25813