%0 Journal Article
%T Assessment of the ethical aspects of boards dentist in jequi¨¦-ba
%A Iane Souza Nery Silva
%A Indira Oliveira Almeida
%A Kayure Rocha da Mata
%A Marine Soares Nery
%J Revista Sa¨²de.Com
%D 2013
%I Universidade Estadual do Sudoeste da Bahia
%X The objective consisted in the evaluation of ethical violations present on the boards of dental clinics in the city of Jequi¨¦, according to CFO-Resolution 71 of 2006. Dental advertising boards were photographed, both laid down in front of the doctor's offices and clinics, and the advertising that made these. The photographs were examined by four judges, with use of a computer, whereas as must haves for the presence of the name and the registration number in the CRO and representative name of the profession of dental surgeon; optional items were the presence of areas of practice, if there is this inscription in CRO, academic qualifications, address, telephone number, fax number, e-mail address, work schedule, covenants, accreditations and the term general practitioner; and the items are price, listing offenders free services, payment arrangements, grooming of patients and artifices of advertisement to gain customers. It was found that only ads and plaques were 11,76% the must haves, 88,24% contained optional items and 11,76% were in disagreement with any item of Dental Ethics Code consideredas infringement. It can be concluded that most of the advertisements was not collected in accordance to the current legislation, since in addition to ethical violations have plates 11,76%, 88,24% lacked all items considered mandatory.
%K Dentistry
%K Legislation
%K Dental
%K Marketing
%U http://www.uesb.br/revista/rsc/v9/v9n1a05.pdf