%0 Journal Article %T Fag Men: Mad Men, Homosexuality and Televisual Style %A Lee Wallace %J Cultural Studies Review %D 2012 %I UTS ePRESS %X Among the many retro-fittings achieved by Mad Men¡ªMatthew Weiner s still unfurling television series set in the advertising world of the early 1960s¡ªis the representation of the homosexual closet as a thing of the past. This essay approaches Mad Men¡¯s account of the homophobic past in order to think about sexuality and televisual style. A landmark programme coterminous with American television transferring from analogue to digital signal, Mad Men allegorizes another moment in television history when the medium was defined not by convergence and time-shifting but by liveness, scheduling flow, mass-market demographics and synchronous viewing. Though it confines its gay content to minor characters and narrative arcs that phase in and out in relation to open-ended long-form needs, the programme¡¯s representation of homophobia as a thing of the past provides a useful lens on the complex temporal co-ordinates of contemporary television. %K the closet %K homosexuality %K television %K queer temporality %U http://epress.lib.uts.edu.au/journals/index.php/csrj/article/view/2765