%0 Journal Article
%T IMAGINARIOS SOCIALES DE DONANTES VOLUNTARIOS DE SANGRE EN UN PUNTO FIJO DE RECOLECCI¨ŽN. BOGOT¨˘-COLOMBIA
%A Harold Fabi¨˘n Cruz Berm¨˛dez
%A Jorge Enrique Moreno Collazos
%A Adriana Angarita Fonseca
%A Claudia Yaneth Calder¨Žn Serrano
%J Investigaciones Andina
%D 2011
%I Fundaci¨Žn Universitaria del ?rea Andina
%X Introduction: the voluntary donation of blood is a challenge for blood banks; it is intended for blood donations to be increased, once the preconceptions in the process become known.Objective: establish the main social preconceptions related to the voluntary donation of blood.Methods: a descriptive transversal study of a sample of 100 adults. The data was gathered through the application of surveys conducted during the months of July to December of 2010. The variables were: age, sex, origin, social andfinancial status, level of education and main preconceptions related to the donation of blood. A descriptive analysis was conducted; the software used was Epilnfo version 3.5.1.Results: the main preconception for women was "gaining weight" with a 70.59%, while for men it was "blood is commercialized" with a 36.36%.Discussion: the age described in the study and the social and cultural aspects behave according to those predetermined; the social preconceptions are established mainly by the feminine gender with the weight increase.Conclusion: the social preconceptions allow for the subjects to have a greater negative predisposition towards donating blood.
%K Keywords: Blood
%K Blood donation
%K Blood banks.
%U http://www.scielo.org.co/scielo.php?script=sci_arttext&pid=S0124-81462011000200002&lng=es&nrm=iso&tlng=es