%0 Journal Article %T Regulations on E-Commerce Consumer Protection Rules in China and Europe Compared ¨C Same Same but Different? %A Kai Purnhagen %A J£¿rg Binding %J JIPITEC : Journal of Intellectual Property, Information Technology and E-Commerce Law %D 2011 %I Digital Peer Publishing %U https://www.jipitec.eu/issues/jipitec-2-3-2011/3173