%0 Journal Article
%T Creaci¨®n de imagen, visibilidad y turismo como estrategias de crecimiento econ¨®mico de la ciudad
%A Ant¨°nia Casellas
%A Esteve Dot Jutgla
%A Montserrat Pallares-Barbera
%J Finisterra - Revista Portuguesa de Geografia
%D 2010
%I Universidade de Lisboa
%X Image creation, visibility and tourism. Growth strategies for the future? The aim of this paper is to analyse how Barcelona¡¯s economic growth since the 1990s has been based on the production of advanced services, in which image creation and tourism have played a key role. In this context, we emphasise the role played by macro-events, such as the 1992 Olympic Games, which have brought about important changes to Barcelona¡¯s economic model, and we highlight the importance of public-private partnerships and strategic planning. Additionally, we analyse the economic impact of tourism upon the city in the period 1990-2010, and we conclude with some reflections on the implications upon public space entailed by this growth strategy.
%K Barcelona
%K tourism
%K economic development
%K public space
%K marketing.
%U http://www.ceg.ul.pt/finisterra/numeros/2010-90/90_08.pdf