%0 Journal Article
%T Rules for selection of computer system to support customer relationships management
%A Dorota Buchnowska
%J Contemporary Economy
%D 2012
%I University of Gdansk
%X The number of support systems for business management on the Polish market is increasing. Because of that, enterprises are facing a more and more difficult dilemma: which solution to choose? This paper will present stages of the selection process of applications for customer relationships management support, discuss selection criteria and present a decision making tool for the selection of management support system, allowing for multi-faceted and impartial comparison of business applications.
%K CRM
%K Implementation of CRM
%K selection of the CRM system
%K CRM system selection criteria
%U http://www.wspolczesnagospodarka.pl/?p=547