%0 Journal Article %T EEG-based Quantitative Analysis of Aesthetic Emotion in Clothing Design %A Jingjing Wang %J Archive of "Translational Neuroscience". %D 2019 %R 10.1515/tnsci-2019-0008 %X This paper combines the perceptual aesthetic sentiments with the objective physiological responses of the human brain. By analysing the characteristics of the brain electrical activities in processing of different types of sentiments, this paper uses the specific physiological indicators of the brain to quantify the aesthetic sentiments about clothing. The purpose is to introduce the EEG quantitative analysis method for sentiment perception into the aesthetic field of clothing, and establish a theory of quantifying aesthetic sentiments towards clothing design through the brain electrical physiological responses %K behaviours %K EEG analysis %K Mood analysis %K Fashion design %K Aesthetic %U https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6487794/