%0 Journal Article %T Selections From the ABC 2017 Annual Conference, Dublin, Ireland: Teaching With Yeats¡¯s Elegance and Wilde¡¯s Wit %A D. Joel Whalen %J Business and Professional Communication Quarterly %@ 2329-4922 %D 2018 %R 10.1177/2329490618768023 %X This article, the second of a two-part series, features 13 My Favorite Assignments that were introduced at the Association for Business Communication¡¯s 82nd annual conference held in Dublin, Ireland, in 2017. The pedagogical innovations include assignments that teach students how to conduct primary research, present their findings, package messages for electronic media, and enhance students¡¯ career and personal development. Additional assignment support materials¡ªinstructions to students, stimulus materials, slides, grading rubrics, frequently asked questions, and sample student projects¡ªare posted on the Association for Business Communication and DePaul University Center for Sales Leadership websites: http://www.businesscommunication.org/page/assignments and https://salesleadershipcenter.com/research/business-professional-communication-quarterly-my-favorite-assignmen %K My Favorite Assignment %K pedagogy %K innovation %K experiential learning %U https://journals.sagepub.com/doi/full/10.1177/2329490618768023