%0 Journal Article
%T CCT Perspectives on Macromarketing: Introduction to the Special Issue
%A Olga Kravets
%A £¿zlem Sand£¿kc£¿
%J Journal of Macromarketing
%@ 1552-6534
%D 2019
%R 10.1177/0276146718820930
%X Introduction to the Special Issue on CCT perspectives on Macromarketin
%K consumer culture
%K transdiscipline
%K marketization
%K marketing and society
%K macromarketing systems
%U https://journals.sagepub.com/doi/full/10.1177/0276146718820930