%0 Journal Article %T A Study on the Mechanism of User Aesthetic Experience of China Chic Visual Aesthetics %A Meijun Lu %A Yichuan Di %A Zichao Nie %J Art and Design Review %P 281-299 %@ 2332-2004 %D 2023 %I Scientific Research Publishing %R 10.4236/adr.2023.113021 %X This paper aims to construct a framework of China Chic visual aesthetics based on usersĄŻ aesthetic experience to accurately understand usersĄŻ aesthetic needs and experience of China Chic cultural products. First, the definition and theoretical framework of China Chic visual aesthetics are sorted out, and then the process and mechanism of usersĄŻ aesthetic experience are analysed through relevant literature. Finally, we summarise the intrinsic correlation between China Chic visual aesthetics and usersĄŻ aesthetic experience and refine the spiritual connotation of China Chic visual aesthetics to more accurately excavate and satisfy usersĄŻ perceived needs for aesthetic experience. This study proposes a framework of China Chic visual aesthetics based on usersĄŻ aesthetic experience. The framework aims to guide customers to personalized self-interpretation when viewing and touching China Chic products by displaying morphological attributes and creating spatial context to realize a comprehensive aesthetic experience of China Chic visual aesthetics. The framework provides the foundation and theoretical support for advancing China Chic visual design and establishing the theoretical system of post-modern Chinese oriental aesthetics. Meanwhile, the framework helps improve usersĄŻ satisfaction and experience perception of China Chic visual aesthetics, thus promoting the development and dissemination of China Chic design. %K China Chic %K Visual Aesthetics %K User Aesthetic Experience %K Design Framework %U http://www.scirp.org/journal/PaperInformation.aspx?PaperID=127290