%0 Journal Article
%T La imagen del yo y del otro: Construcci¨®n de identidades en los discursos de toma de posesi¨®n de los presidentes de Venezuela y Brasil
%A Chirinos
%A Adiana
%A Molero de Cabeza
%A Lourdes
%J Boletin de Linguistica
%D 2007
%I Scientific Electronic Library Online
%X the objective of this study is to examine the strategies used for the construction of self and other in the inaugural speeches of presidents hugo ch¨¢vez fr¨ªas (venezuela) and in¨¢cio lula da silva (brasil). the findings suggestthat: a) the speakers present themselves as the main agents of change (and improvement) in their countries; b) in their speeches, the sociopolitical crisis is explained as a result of errors in the past and the proposal of change as the only solution; c) the opponents are described in a negative form and reference to the other is direct or depersonalized; d) the strategies of polyphony, solidarity and proximity, victimization and coertion were identified as the most common persuasive tools.
%K political speech
%K construction of self
%K construction of other.
%U http://www.scielo.org.ve/scielo.php?script=sci_abstract&pid=S0798-97092007000100003&lng=en&nrm=iso&tlng=en