%0 Journal Article %T Principios para una ¨¦tica de la ficci¨®n televisiva %A Aras %A Roberto %J Cuadernos del Centro de Estudios en Dise£¿¡Ào y Comunicaci£¿3n. Ensayos %D 2012 %I Scientific Electronic Library Online %X the overview of television fiction justified to talk about it in terms of moral perplexity and valuation. however, despite the enormous variation of approaches and perspectives on human problems that are presented on screens, almost all share the style of a high emotive commitment and a low demand of criticism.renewing a moral perspective, therefore, requires awareness of the high incidence of models on audiovisual stories to incorporate into its creation, script, editing and production, principles capable of raising the liability profile of these products. so the principles of no instrumentation, hospitality and tolerance appear as the possible ways to start improving the ethical standards of programming. %K credibility %K ethics %K fiction %K hospitality %K instrumentation %K principles %K televisiontolerance. %U http://www.scielo.org.ar/scielo.php?script=sci_abstract&pid=S1853-35232012000400013&lng=en&nrm=iso&tlng=en