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Factor Affecting Corporate Social Responsibility for Socially Responsible Companies in Malaysia

DOI: 10.5923/j.economics.20130302.07

Keywords: Corporate Social Responsible, Socially Responsible Companies, Consumer Behaviour, Competitive Advantage, Stakeholder Interests

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Abstract:

This study investigates the relationship between individual’s expectations of corporate social responsibility (CSR) and its influence in the support of this socially responsible behaviour companies in Malaysia. There are a total of 328 responses to the questionnaire developed. The data is analysed through SPSS. The regression parameter estimates show three significant relationships CSR between Legal CSR (T=3.045, ρ-value=0.003), CSR between Ethical-philanthropic CSR (T=6.049, ρ-value=0.000), and CSR between Economic CSR (T=2.211, ρ-value=0.028). The result is discussed in the context of factors affecting CSR for socially responsible companies in Malaysia.

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