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MECHANISM OF SOCIAL CAPITAL IN COMMUNITY TOURISM PARTICIPATORY PLANNING IN SAMUI ISLAND, THAILANDKeywords: Community participation , social capital , tourism planning Abstract: Community participation as a strategy for local tourism development has become an important mechanism to promote sustainable tourism. This paper explores community participatory planning process in local tourism development on Samui Island, Thailand. Factors associated with participation of local people were examined in decision-making, implementation, and monitoring and evaluation phases. Result showed social capital as a driver in various stages can be considered as crucial mechanism for the success of the planning for local tourism activities.
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