DAIRY CATTLE FARMERS BEHAVIOUR AND FACTORS AFFECTING THE EFFORT TO ENHANCE THE ECONOMIC OF SCALE AT GETASAN DISTRICT, SEMARANG REGENCY

The objectives of the research were to investigate the behavior of dairy farmers and factors affecting the effort to enhance the economic of scale. Survey was conducted on 75 dairy farmers at Getasan District, Semarang Regency. Samples were drawn in random from villages of Jetak, Batur and Tajur, 25 farmers each. The data were analyzed by logit model regression, using 15 indicators of behavioural approach and socio-economic factors as predictors (independent variables) i.e. ages, formal education, family size, experience in cattle rearing, number of cattle raised, production of milk and land occupation. The result showed that 40.04% of the farmers were good, 33.07% were moderate and 20.89% were low risk takers. The farmers’ behaviour in enhancing economic of scale significantly influenced by the farmers’ age, milk production and number of cattle reared. The odds ratio of ages, milk production and number of cattle reared were 0.93; 1.32 and 1.37, respectively. These values indicated that as values of ages increased as much as 1 year, the values of the willingness on risk taking will decrease as much as 0.93 times; the values of milk production increase as much as 1 litre, the values of the willingness on risk taking will increase as much as 1.32 times; and the values of the number of cattle increased as much as 1 AU, the values of the willingness on risk taking will increase as much as 1.37 times.