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Biomimetic and Evolutionary Design Driven Innovation in Sustainable Products DevelopmentDOI: 10.3844/ajeassp.2016.1027.1036, PP. 1027-1036 Keywords: Biomimetic, Creativity, Evolutionary Design, Susta inable Development, Innovation Abstract: An innovative, design-driven, sustainable approach in conceiving, developing, producing, using new materials can be effective in strengthening the competiveness and success of creative industries linked to manufacturing (e.g., biomedical, architecture, automotive, art, crafts, supports for cultural items, decoration, fashion, furniture, lighting, interior design materials and products, jewels, luxury, media supports, publishing, sport and toys), adding value to products and processes also by 'immaterial' factors (e.g., trend translation, enhanced sensations, values). The vision that the research and the advancement of scientific and technological knowledge can be driven by the needs of sustainable development of products and goods has been revived as a strategy for sustainable development. In the evolutionary Design process, creativity determines the mutation of an object shape (material or structure morphology) and this triggers an evolutionary design that repeatedly involves technological development of material, shape and structure. A Biomedical product evolutionary design case study based on these principles has been specifically addressed to the dissemination and spreading of innovative material and technology greener solutions. The use of the evolutionary design in the creative medical industry sectors, while adopting sustainable and socially responsible approach to reduce energy consumption and environmental impact conveys a holistic view of the industrial design process in the field of biomedical application.
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