国家主流媒体语言通常选用具有标准语言规范形式的国家通用语。媒体是信息传播的重要载体，也是语言规范传播的重要渠道，媒体传播信息之时，同时将这种标准语言规范达至四方，可有效促进国家通用语的普及，因此，为提升普及国家通用语，应当重视媒体领域标准语言规范的规划实践问题。本文以日本为例，介绍了近现代日本媒体的建设与发展情况，分析了媒体标准语言规划实践，以期为推进媒体语言规划发展提供客观参照，为了解掌握媒体语言规划意义提供有效例证。
The National Common Language with standard form is usually used in the national mainstream media’s language. Media is not only an important carrier of information spreading, but also an important spreading way of language standardization. When information spreads through media, it can popularize the standard language and effectively promote the popularization of National Common Language. Therefore, in order to promote the popularization of National Common Language, attention should be paid to the planning practice of standard language norms in the media field. Taking Japan as an example, this paper introduces the construction and development of modern Japanese media, and analyzes the practice of media’s standard language planning, in order to provide objective reference for promoting the development of media language planning and offer useful example to help understand the significance of media’s language planning.
