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- 2018
THE AFFECT OF CORPORATE REPUTATION PERCEPTION OF PUBLIC EMPLOYEES ON THEIR PUBLIC SERVICE MOTIVATIONS: NEV?EHIR DISTRICT MUNICIPALITIES CASEKeywords: Kurumsal ?tibar, Kamu Hizmet Motivasyonu, Yerel Y?netimler Abstract: The purpose of the current study is to examine the effect of municipal officers’ corporate reputation perceptions on their public service motivation. The sample of the study consists of 80 municipal officials employed in district municipalities of Nev?ehir. The data was gathered through face to face questionnaire technique. According to the findings, the municipal officials consider that their institutions are reputable and also the levels of their public service motivation are high. The results reveal that there is a middle level positive correlation between corporate reputation and public service motivation. It has also been found that the level of reputation perceived by public employees explains 18% of service motivation
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