Innovation Decision‐Making Process With Crowdsourc？ng and Open Innovation Approaches

The popularity of the concept of innovation is increasing day by day. The concept is discussed almost everywhere, the importance of being innovative is being mentioned and much has been discussed about it. "It's not possible without innovation ", innovation is the key to competition" and more explanations are mentioned for showing businesses innovation a key factor to survive and emphasizing the importance of the concept. Performing innovation is not as difficult as it might seem. Also, there is not always a need for intensive research and development for innovation investments. Innovations can occur even with small incremental improvements. Nevertheless, innovation is often misunderstood and ends with failures. What is important here is that it is necessary to establish a sustainable institutional innovation culture and innovation management system to innovate. In this study, it has been mentioned that in order to manage innovation practices and make correct innovation decisions, crowdsourcing and open innovation approaches should be used in the era of information and communication technologies. In this context, systematic innovation decision process has been put forward by determining how these approaches should be used