The Analogy of Weberian Charisma and Celebrity in the Age of Media

In the second half of the 20th century, the word of charisma began to be widely used in celebrities in the media. The emerging entertainment industry and mass media have a major role in this situation. With the development of celebrity industry famus actors, news servers, athletes and musicians have started to be defined as charismatic. Although the concepts of celebrity and Weberian charisma represent theoretically different phenomena, we aim at suggesting that the two concepts are intertwined with the development of media in the 20th century. In this context, the theoretical approaches to the concepts of celebrity culture and Weber's charismatic authority which are in the center of the study were examined first. Based on theoretical perspectives, the perspective of charisma and celebrity in the modern age and their resemblance in practice have been revealed. With this study, we come to a conclusion that two concepts have largely intertwined in society with the development of media although the concepts of celebrity and charisma represent discrete and partially contradictory situations at the theoretical level, and there is a tendency towards a new social ontological conceptualization