激励理论在大学生思想政治教育中的应用研究
A Study on the Application of Motivation Theory in the Ideological and Political Education of College Students

激励理论属于心理学中的一种理论，它通过激发人的内在动力，让人们的行为朝着自己的理想而前进的一种心理行为过程。高校思想政治教育是一项关于教育人的思想、培养正确价值观的工作。将激励理论运用在大学生思想政治教育工作中可以解决学生心理问题、挖掘学生潜力、提高思想政治教学的有效性。但在当前激励理论在高校思想政治教育中的应用存在着一系列问题，本文针对当前高校中存在的激励理论运用不足问题提出了增强思想政治教育工作者的能力、全面准确把握大学生的多层次需求、恰当运用多样化的激励方式、优化激励教育环境的解决方法。
Motivation theory belongs to a kind of theory in psychology, which is a kind of psychological behav-ioral process by stimulating people’s intrinsic motivation and letting people’s behavior move for-ward towards their ideal. Ideological and political education in colleges and universities is a work about educating people’s thoughts and cultivating correct values. The use of motivation theory in the ideological and political education of college students can solve the psychological problems of students, tap the potential of students, and improve the effectiveness of ideological and political teaching. However, there are a series of problems in the application of motivation theory in ideolog-ical and political education in colleges and universities. This paper puts forward the solutions to the problems of insufficient application of motivation theory in colleges and universities by enhancing the ability of ideological and political educators, comprehensively and accurately grasping the mul-tilevel needs of college students, appropriately applying diversified motivation methods, and opti-mizing the environment of motivation education.