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Apropiación y control social en un centro comercial de Santiago: prácticas socioespaciales y significaciones adolescentes

DOI: 10.4067/S0250-71612012000100003

Keywords: public space, consumption, urban culture, urban sociology.

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Abstract:

intellectual critique, both from north and latin america, has described malls as tightly controlled, socially homogeneous private spaces that are indifferent to their urban context. in chile, this also implied a critique ofthe neoliberal model established during the dictatorship, which however, did not deny the mall's success among citizens. in this article, through a qualitative and ethnographical analysis ofpractices and significations ofteenagers in the plaza vespucio mall, we will discuss some ofthe most common discourses ofthe intellectual critique by asserting thatfor adolescents: (i) the mall, rather than being enclosed and indifferent to the larger urban context, is part ofa system including different types ofspaces; (fi) the private /public; inside / outside distinctions are not relevant; and (fii) the level ofsocial control in the mall is tolerated insofar as practices ofadaptation and emerging resistance.

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