IRPA initiative on radiation protection culture

The concept of radiation protection culture, proposed by French Society for Radiation Protection (SFRP) and then launched by International Radiation Protection Association (IRPA) is presented. The paper is focused on the role of radiation culture in preventing unjustified fear associated with the use of radiation. Principles of RP culture and optimization of radiation protection, as well as the problems how RP culture can be learned and how to engage the stakeholders are considered.