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The effect of intangible resource bundling on ambidextrous capabilities---the moderating effect of EO and MOKeywords: Intangible resource bundling , exploitation capabilities , exploration capabilities Abstract: As the value-adding process of industrial firms are increasingly based on the capabilities, the natural focus of attention shifts from the control of static, firm-specific resources to the transform resources into capabilities. This paper builds a framework of structuring resources and capabilities. The paper outlines the intangible resource bundling, capability, EO and MO. Based on the theoretic framework, many hypotheses have been proposed.
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