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Creative Careers and Territorial Development: The Role of Networks and Relational Proximity in Fashion Design

DOI: 10.1155/2012/932571

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Abstract:

Geater Montreal is the third largest city in North America for the garment industry in terms of labour force, after Los Angeles and New York. The industry has however changed partly into a service industry, centered on fashion design, with a focus on international competitiveness but also the role of fashion in Montreal's economic and territorial development. Our article analyzes careers in the fashion design sector, sheds light on the evolution of creative sectors, and shows how these sectors could be better supported to favor local development, as neighborhoods and space design appear important in these creative sectors. We situate our analysis in the theoretical context of career theories, and analyze key moments in careers and the role of intermediate organizations and government programs in supporting these careers. Our paper makes a contribution to our knowledge of career paths in the fashion industry, but also to the role of relational proximity in supporting these careers, and thus local development. It highlights the importance of personal connections, the milieu in which the individual works and functions, the creativity of the individual, as well as the role of the local support organizations and professional associations, including agencies of the provincial government. 1. Introduction Greater Montreal is the third largest city in North America for the volume represented by the garment industry in terms of labour force, after Los Angeles and New York, and according to recent statistics, Montreal has 75% of jobs in the garment industry in Quebec (Canada), with 50,000 jobs in manufacturing, distribution, and retail. If, a few years ago, statistics from the garment manufacturing industry led to believe that it was declining, a major study of the Human Resources Council of the Garment Industry [1] indicates that the industry is rather transforming itself. In recent years, industry has changed partly into a service industry, centered on fashion design, that is, design within manufacturing companies, but also a strong focus on self-employed fashion designers who are seen as a source of international competitiveness and contribute to highlight the role of fashion in Montreal’s economic and territorial development. This focus on design is important given the important competition from low-wage countries for the traditional clothing manufacturing, but also the important competition from the top tier fashion cities, such as Paris, Milan, and New York. Montreal has tried to find a niche in between these two extremes, defining itself as a second tier

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