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Jornalismo, gêneros e diversidade cultural nas revistas brasileirasDOI: 10.1590/S1809-58442012000200006 Keywords: culture, cultural expression, media cultura, culture of consumption, cultural journalism. Abstract: this article presents the results of a research performed in three brazilian publications journalistic cultural character, namely: cult, bravo and brazilians, were analyzed with the objective to identify the visibility of cultural events in its pages, through the mapping of materials circulated. in another way, the goal was to map the genders journalistic more worked role in disseminating with matters relating to culture, with a view to identify the degree of importance given to cultural themes depicted in publications, as well as, to verify the trends in the text of journalism cultural. the methodology used in the first case was the simple diagnosis and in the second case was contents analysis by pairing. at the end it was concluded that although brazilian cultural journalism is open to promote the diversity of the country, however still there predominance of events of southeast between news of the publications cited.
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